From the news desk

New crisp sound for VOC

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“New year, fresh beginnings.” That’s the collective slogan for VOC since the start of the year, as it prepared for a ‘facelift’ on air to keep the radio station sounding fresh. Come 1st March, VOC listeners will hear a new sound, with a few programme changes in store.

VOC is now providing a new and improved platform for listeners to interact with presenters and producers. In doing so, the station have included, in its listener-ship platforms, social media networks. Listeners now have access to VOC radio content and promotions via the Facebook and Twitter pages.

The station has also increased the number of call-in programmes and the response time of SMS’s.

“It’s been a chaotic few months and seeing the implementation of our new programme line-up. From finding new voices to developing new jingles, the creative process has been crazy. But ultimately, it will be worth it in the end,” said programme manager Mishka Daries.

VOC are launching a diverse range of programmes, inviting new listeners into the station’s space, whilst continuing to serve loyal listeners that have been with supporting the station for the past 22 years.

Changes to the weekly schedule

-Afternoon Cruise, which was previously presented by Ayesha Laatoe, is now presented by Aadila Fortune from 10am – 12am.
– Najma-bibi Noor Mohamed will be presenting the midday news show called Midday Crunch from 12pm – 1pm.
– Monday evenings at 7pm will see Ridwaan Ahmed present the Burning Issue
– Tuesday evenings is a new finance show called The Finance Forum with Abduraouf Hanslo
– And Thursdays listeners can look forward to a new haj and umrah series called Haj Matters

In order to encourage listener participation, VOC has introduced live programming over the weekend

– Sulayla Appleby moves to a Sunday afternoon at 4pm
– Mohammad Sheikh presents Born to Serve from 7pm – 9pm on Saturday evening.
– Mahdi Mohamad will be live from Friday evening at 12am until 3am Saturday morning, and Saturday 12am until   3am Sunday. This new slot will introduce international listener participation.

In keeping VOC listeners up to date with the latest news, three more news bulletins will be broadcast in the late afternoon.

“Expect to hear new and brighter jingles which will be a breath of fresh air. We will now host short and snappy 10 minute shows, promoting the human side of current affairs, whilst sharing positive and inspiring stories,” said Daries.

“We will provide you with the day-to-day modalities to uplift yourself with Islamic ethos so that you can live your best life.”

Tune in from 1 March 2016.


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