With less than two weeks to go before VOC’s much anticipated Family Day at the Ratanga Junction theme park, the station held an exciting live’ sale-a-thon’ on Monday evening to promote the once off event.
The sale-a-thon saw two of VOC’s big heavyweights, Sports Hub presenter Irafaan Abrahams, and Morning Expresso’s Adiela Fortune, pitted against each other to see who could draw in the most ticket sales in a single evening. VOC listeners duly obliged, inundating the stations hotline with ticket pledges. There were also pledges from several prominent members of the community, including Cape Town football legend and former Santos player, Edries Burton.
In the end Abrahams came outs tops, selling an overwhelming 234 tickets compared to Fortune’s 82. Despite the friendly competition, both presenters were in light-hearted mood, paying recognition to the positive response of the VOC listeners.
Abrahams hailed what he described as a positive and humbling experience, which embodied the spirit of the VOC family. He reserved particular praise for those callers who not only reserved tickets for their own families, but had also pledged tickets for orphans and the less fortunate.
“We had two crazy competitive presenters, flexing their radio muscle to try and outwit each other. We also had the amazing spirit of sharing and caring for the less fortunate, as shown by our listeners,” he said.
During the show, Abrahams also made the bold declaration that he would match his ticket haul, by doing an equal amount of squats, push-ups and planks. Despite not completing the full amount, he vowed to hold true to his promise at the Family Day event itself.
“I will be doing the last 20 squats, sit-ups and planks at the function on the 15th inshallah,” he said.
VOC programmes manager, Mishka Darries, said the sale-a-thon had not only been an attempt to sell as many tickets as possible, but also determine which presenter had the most loyal listeners.
“This forms part of a bigger strategy to not only sell tickets, but also gauge who their favorite presenters are. At the end of the day, our functions are aimed to interact and receive feedback from listeners,” she said.
Ticket sales for the event will not only go towards the running costs of VOC, but to initiatives like the Bursary Fund and Gaza Water Project as well. With the event having a limit of 5000 people, she urged members of the community to get their tickets as early as possible.
Those who purchased 4 or more tickets via the sale-a-thon will have been given a 10% discount. Furthermore, Furthermore, those that called in and purchased their tickets at VOC will enter a draw for a prize.
VOC’s Family Day takes place on the 15th November at the Ratanga Junction theme park. Gates open at 9am with the event running until 7pm. Attendees will be able to choose from an array of entertainment, including full access to all rides, live entertainment at the VOC tea garden, and exhibition tent, as well as a market area for stalls.
Tickets are available at any of the following stores:
– Tazz Boutique, Gatesville
– AMC Cookware, Kenilworth Centre
– Market Toyota, Athlone
– Paarl Muslim Jamaah, Paarl
– Rajies Castle Hair Zone, Kensington
– Islamic Sound and Vision, Vangate
– Khan’s Chicken Tikka, Mitchell’s Plain
– Classic Bakery, Thornton
– Masjid al-Quds, Rylands (Ask for Sheikh Alexander)